E-Business – Razorfish to Speak on eBusiness Strategy at Forrester's Consumer Forum – PR Web (press release)

Marisa Gallagher, Vice President, User Experience at Razorfish , will talk about how brands can deliver rich multichannel experiences on a limited budget at Forrester's Consumer Forum 2009 . Marisa leads a team of user experience professionals who leverage tools such as research, competitive analysis, product concept generation, social psychology, information architecture, template and module design, and site testing to provide strategic business direction for Fortune 500 companies. Her expertise has helped clients use the digital channel to satisfy and delight their customers, while achieving powerful business results. Firms want to deliver rich multichannel experiences, but tight budgets necessitate clear ROI to justify investments. Experienced vendors will discuss how to identify and execute low-cost Web and IVR solutions that have helped their clients achieve their business goals. read more

Technorati Tags: release, , business, prweb, clients, deliver, e-business